On 24 Sep, 2021
Everything you need to know about WhatsApp API for Business
In the past, people used to place ads in newspapers. The response used to be great! Then everything got digitalized and the era of emails gained prominence. Even today, while running paid ads campaigns for lead generation, you need an email or a phone number to get back to people. But sadly, emails have a very low opening rate. And since people are busy, they refuse to give you enough time on the phone. Thankfully there is a way to get around this issue and that is WhatsApp API.
Many prudent companies are already using WhatsApp Business API to reach out to their customers and convert them. After all, WhatsApp has the highest opening rate and over a billion users worldwide. This is the best thing that can happen to businesses. WhatsApp Business API can help you create chatbots and boost the performance of your customer support teams. Through it you can always be there for your customers and this will child customer loyalty beyond anything else.
If you are a small business, you can simply install WhatsApp Business App on your phone and start marketing through this app. There is no need for a chatbot here. You can easily make catalogs, send broadcasts and make sales in no time. Your customers will reach out to you if they are interested in your products and you can send them their needs. Many local and small-scale businesses are using WhatsApp business API to their advantage and it is working out great for them. But what if you are a big business?
For medium to large businesses, we have WhatsApp business API. Using this, you can make chatbots that can greet people on your website, provide support 24/7 and answer their questions and collect contact information. These chatbots can be powered with AI technology and through machine learning, they can provide excellent support to your customers. Now, this is a complete job and you have to hire an IT professional to build you a custom chatbot and then maintain it in the long run.
If you are a startup or a large business organization and are looking to utilize the services of a WhatsApp chatbot without hiring any dedicated resource, you can simply opt for Watsbot. This company provides AI-powered WhatsApp Chatbot solutions that you can use easily from a single user-friendly interface. You don’t need to be a tech-savvy individual to use Watsbot. Anyone can easily make conversion stories and then test them on their WhatsApp number. Once the story is finalized you can deploy it on your website and start providing amazing support to your customers. If you are interested, you can register with Watsbot right here.
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