On 24 Mar, 2021
It wouldn’t be wrong to suggest that chatbots are among the biggest beneficiaries of artificial intelligence and machine learning. Their popularity has gained huge momentum across various industries due to the fact that they have significantly evolved since their early days. From analyzing the customer intent to assisting them with the most accurate information, today’s chatbots can do wonders for your business.
The question is, what value would they be adding if you were to invest in a chatbot as a business owner? Well, it kind of depends on the scale of your business and the number of customers your sales or support center has to cater to on a daily basis. As a small business with a limited number of customers, it’s still a good idea to jump on the bandwagon even if you are using WhatsApp for business communication or looking to automate your customer service department.
We have put together a list of some key features and benefits of chatbots to help you make the big decision.
Chatbots are available 24/7 and can answer quicker
This is a no-brainer, a chatbot doesn’t need breaks and it doesn’t get tired. You can count on it even when you are asleep. Regardless of what scale you are operating at or what services/products you are offering, today’s customers expect rapid response from a business regardless if it is 3 in the morning. That’s because your customers have more options today than ever before.
Besides, it’s hard enough to catch a break as a new business so the last thing you want is to miss out lead or a sale due to a late response.
So what if Chatbots are there to answer customer queries 24/7 they can’t be as accurate as a human agent? Wrong! While a wrong statement or quotation can cause serious trouble, Chatbots are actually known for their high accuracy in response. Some of the more advanced Chatbots go as far as identifying the customer’s intent and responding to them accordingly.
When was the last time you wanted to buy something personal that you didn’t feel comfortable discussing with another human being? That’s where chatbots come into play. They are fully capable of giving you all the details you need about a certain service or product just like a human, with the exception that they are completely nonjudgmental.
An ultimate solution to endless customer service calls
Customer satisfaction is literally what separates a brand from a roadside vendor who is going to disappear after selling you something. Your customers expect you to be there for them when they come across an issue. The problem is, for a large-sized business it can get difficult to handle high call volumes.
You could either entangle your customers in an endless loop of automated calls wasting their precious time when they only need to figure something as simple as their existing package or you could have a chatbot ease your call volume by handling customers looking for some basic information and only forwarding the ones looking for advanced solutions.
Though chatbots are designed to respond to numerous triggers and give preset responses to customer queries, what happens when they hit a conversational blockade? That’s when they seek help from their human counterparts. Chatbots know their limitations and would notify a human agent when they encounter a conversational blockade or get a query they are unable to respond to. You can simply take over the chat without even letting the person on the other side feel the transition.
Automating your business processes can significantly boost productivity and ROI. Chatbots take automation to a whole new level and they are only getting better over time. If you need custom WhatsApp chatbots development services in the UAE or beyond, we are a one-stop destination for all your chatbot development solutions.
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